Web and Data Analytics Services
Price On RequestWeb Data Analytics Services To Monitor Analyze Website: As web usage proliferates, organizations are increasingly leveraging the web channel to expand their business, focusing on both content and commerce. After setting up the website and the new business process, the web enabled organizations are facing the issues of increasing volumes of data about users, usage patterns, user behavior, etc., which they have no idea what to do with. These organizations know that at least a portion of this data is very useful toward increasing business and satisfying customers. Ample SofTech s Web Analytics service offering helps our customers gather the volumes of data, filter the relevant portions and perform analytics to drive useful information. The need for Web analytics is driven by today s informed customers, who are looking at quick and reliable information from the web portals. Web is content rich channel with dynamic contents being generated every milliseconds. The need for Independent Software Vendors (ISV s) is to provide most relevant, latest and accurate contents to their customers. If this goal was to be accomplished manually, it will require huge investment in terms of people and computing power. Inspite of such a large investment, challenge will be keep pace with the changes in this content.
Domain specific portals need supporting content which can be collated from public sites.Health care portal that needs information related to medicines, hospitals, doctorsTravel portal which needs information about travel spots, hotelsRecruitment portal that needs information related to employers, open positions, candidates, their backgrounds, etc.Insurance portal which needs information related to insurance plansWeb commerce solutions that need aggregations of deals from multiple web sites.Shopping portal wants to offer best possible deals to their customersTravel portal wants to offer competitive airline deals to their customersComparison portals wants to offer comparison of products and services to their customersAnalytics engine that offers Intelligence from collated data.Online payment service provider wants to analyze payment preferences of their customersInformation research analysts wants to analyze consumer s buying pattern Our capabilities include:
Reusable components for extraction of structured and unstructured data from multiple web sites Customized development of web crawlers Ready adaptors for API based extraction to leading social media and shopping channels Extraction algorithms for dynamic/run time content Data cleansing, validation and verification Web intelligence platform custom reporting services Performance optimization techniques to handle large volume of data Some of our success stories include:
A Travel portal used Ample SofTech s services to develop Automated Data Scraper routine to build repository of the hotels and reviews of places of interests. The automation saved manual efforts of approximately 400 person months leading to cost savings and shorter time to marketFor a Healthcare portal, Ample SofTech used automated data scraping to extract data related to doctors and health facilities and to check whether a particular doctor serves at the given facility. Ample SofTech implemented real time scraping that eliminated the need of storing the data in the database. It resulted in monetary savings and ensured use of latest data.