Visual Design
Price On RequestGood visual design on a website identifies and works for its target market. This can be an age group or particular strand of culture thus the designer should understand the trends of its audience. Designers should also understand the type of website they are designing, meaning a business website should not be designed the same as a social media site for example. Designers should also understand the owner or business the site is representing, to make sure they are portrayed favourably. The aesthetics or overall design of a site should not clash with the content, making it easier for the user to navigate and can find the desired information or products etc.